Advertising Account Executive
Pennsylvania
At Spectrum Reach, we help advertising clients harness industry leading research and marketing data and to exceed their advertising needs across multiple media platforms. We do this better than anyone else in the industry by providing our clients with access to Spectrum Reach's unique marketing platforms of choice. From traditional commercial advertising to exciting new possibilities in interactive media and multi-screen solutions, Spectrum Reach's consultative team brings more than 22,000 advertising clients world class creative and innovative advertising solutions.
- Job type: Full-time
- Job level: Multi-level opportunities
- Travel: Minimal (if any)
Success profile
What makes a successful Spectrum Reach Advertising Account Executive? Check out the traits we're looking for and see if you have the right mix.
- Problem-solver
- Communicator
- Results-driven
- Relationship expertise
- Self-starter
- Team player
Hear from our team
"As an Account Executive with Spectrum Reach, I create customized advertising solutions for businesses designed to achieve their respective marketing objectives. Spectrum Reach provides me with an extensive, all-encompassing, toolkit to attract new businesses to advertise via two mediums: Television and Online. Spectrum Reach has also launched a high-performance, campaign-reporting dashboard, AudienceTrak, which provides detailed metrics and analytics of the campaigns, and is a significant differentiator for Spectrum Reach, its Account Executives, and its advertisers."
Joan, Spectrum Reach Advertising Account Executive
"Spectrum Reach was the clear choice for me when deciding my next steps in my career. As a leader in technology and advanced targeting, Spectrum Reach allows me to elevate myself in the marketplace with our 1st party data and insights that are unmatched in the industry. This also proves to be an amazing value to my clients and helps set them up for success."
Tara, Spectrum Reach Advertising Account Executive
"One of the great things about Spectrum Reach is that our clients are at our finger tips. It's great to get outside of the office, which is one of the things I enjoy about my job the most."
Sten, Manager, National Sales
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Rewards
Spectrum wants to help you get more out of life and take care of things outside the office to make life a little easier. We provide:
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Health and welfare
Medical/Prescription Drug, Dental and Vision
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Paid time off
Paid vacation, sick time and holidays/personal days
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Retirement savings/401K
We provide a 100% match for every dollar you contribute, up to 6% of your eligible pay.
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Compensation
High income potential with uncapped commission
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Company rewards
Free and discounted Spectrum services where available
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Education assistance
We encourage the continued education and development of our employees and recognize development through education is an integral part of personal and professional growth
Responsibilities
Are you a results-driven, go-getting sales professional? Do you have an entrepreneurial spirit and take pride in owning your work day? Are you passionate about providing valuable information, resources, and strategies to help businesses succeed? If so, you might be a great fit for a Sales role at Spectrum Reach.
The advertising sales arm of Spectrum, Spectrum Reach, offers best in class premium video solutions to business owners and advertising agencies nationwide.
Spectrum Reach has an exciting opportunity with our In Market Sales Team as an Account Executive to grow our sales, evangelize Spectrum Reach Media Solutions and expand awareness of Spectrum Reach’s offering to advertisers. As an Account Executive, you will lead all sales and client management responsibilities of your book of business. You will be responsible for driving revenue through a combination of account management and proactive selling of our data-driven media solutions.
WHAT OUR ADVERTISING ACCOUNT EXECUTIVES ENJOY MOST
- Achieve sales and strategic goals
- Cultivate and nurture connections with brands and marketing/advertising agencies
- Recognize business challenges that Spectrum Reach’s media solutions can address; connect solutions with business challenges
- Oversee sales forecasting and reporting for your Book of Business
- Communicate effectively with external partners, clients, and internal stakeholders with the ability to adapt your style and delivery to many levels of technical expertise
- Deliver client results that earn repeat business
We’re an enthusiastic team with a culture of excellence. On any given day, you’ll find yourself in the office managing accounts, in the field prospecting, or cultivating connections with clients who advertise across our networks.
WHAT YOU’LL BRING TO SPECTRUM REACH
Required Qualifications
- Proven track record of exceeding revenue expectations
- 3+ years of sales with ideally 2+ years of progressive sales experience in Digital advertising (preferably CTV), insertion order media and/or managed services to marketing decision-makers with brands and/or independent ad agencies
- Ability to use data in the development and sale of a media strategy
- Adept at presenting complex solutions in a simple, easy to understand manner
- Understanding of the media landscape and evolving dynamics of advertising within it
- Familiarity of the Adtech ecosystem including ad network, ad exchange, SEM platform, DSP, SSP, and other online advertising technology
- Strong presentation skills with the ability to speak with C-level clients; confident in negotiating
- Local and regional travel; valid driver’s license and safe driving record
Preferred Qualifications
- Accustomed to building processes to hold yourself accountable to goals; own your day
- Knowledge of Salesforce
- Ability to succeed in a fast-paced, rapidly changing environment while maintaining high levels of client relationships and business excellence
- Knowledge of media research & planning tools (ie Strata, ComScore, Nielsen, GA4, etc.)
- Passionate about the convergence of entertainment, technology, and data that is fueling new opportunities for Spectrum Reach and our customers.
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