Media Specialist, Small Business

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Full Time Stamford, Connecticut Posted 11/03/2024 Business unit: Marketing Areas of interest: Marketing Requisition Number: 2024-39886 MAN310

JOB SUMMARY
Responsible for assisting in the development and execution of paid media advertising for B2B Spectrum Business brand, including CTV, digital video, social media, display, television and digital audio.


MAJOR DUTIES AND RESPONSIBILITIES

Actively and consistently supports all efforts to simplify and enhance the customer experience.

We are seeking a dynamic Media Specialist to join our team. The position will be responsible for developing and executing media strategies for our B2B product, Spectrum Business. This role requires a strategic thinker with an understanding of the B2B and paid media landscapes.

Key responsibilities:

• Assist in the development and implementation full funnel strategies including CTV, digital video, social media, display, television, custom content and digital audio.
• Communicate internally and externally with a high level of attention to detail and accuracy in all work.
• Work closely with internal teams and stakeholders including Creative Strategy, Finance, Research, Operations, Reporting teams, ensuring alignment between teams and adherence to strategic goals.
• Monitor and analyze media performance metrics to ensure a data-driven approach to media, working to optimize campaigns and report on results.
• Work with agency to manage implementation of creative across media with flawless accuracy.
• Work closely with agency of record, ensuring alignment with company goals.
• Employ project management skills, demonstrating the ability to set and meet deadlines for multiple simultaneous projects while maintaining accuracy and efficiency in deliverables.
• Perform other duties as requested.


REQUIRED QUALIFICATIONS
Required Skills/Abilities and Knowledge

  • Ability to read, write, speak and understand English
  • Ability to manage multiple projects and tasks at one time
  • Ability to work well with people from all levels of the organization
  • Ability to make decisions and resolve problems while working under pressure
  • Effective attention to detail balanced with the ability to think strategically
  • Effective Microsoft Office skills (Excel, PowerPoint, Word)
  • Effective communication, analytical and writing skills are a must and candidate must be able to work well with others in department
  • Must be comfortable working in a fast-paced, high-performing team environment
  • Must be detail-oriented with excellent computer and math skills


Required Education
Bachelor’s degree, preferably in related field of study, or equivalent experience


Required Related Work Experience and Number of Years
Experience with media planning and buying, including agency experience - 2+

PREFERRED QUALIFICATIONS
Preferred Skills/Abilities and Knowledge
Knowledge of cable and broadcast television, internet and media products and services
Interest in television and/or media


Preferred Education
Field of study in Marketing, Media, or Communications


Preferred Related Work Experience and Number of Years
Media agency, publisher or client: 2-3 years


WORKING CONDITIONS
Office environment
Minimal travel (~10%) possible

PHYSICAL AND MENTAL REQUIREMENTS
Physical Requirements
Mental Requirements

#LI-VB1


MAN310 2024-39886 2024

Here, employees don’t just have jobs, they build careers. That’s why we believe in offering a comprehensive pay and benefits package that rewards employees for their contributions to our success, supports all aspects of their well-being, and delivers real value at every stage of life.


A qualified applicant’s criminal history, if any, will be considered in a manner consistent with applicable laws, including local ordinances.


Get to Know Us Charter Communications is known in the United States by our Spectrum brands, including: Spectrum Internet®, TV, Mobile and Voice, Spectrum Networks, Spectrum Enterprise and Spectrum Reach. When you join us, you’re joining a strong community of more than 100,000 individuals working together to serve nearly 32 million customers in 41 states and keep them connected to what matters most. Watch this video to learn more.

Who You Are Matters Here We’re committed to growing a workforce that reflects our communities, and providing equal opportunities for employment and advancement. EOE, including disability/vets. Learn about our inclusive culture.

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